Ably.jpg

BRAND

With 20 years experience, branding is the back-bone of everything we do. Whether you need a complete brand re-think or just a bit of a refresh - we’re happy to help.

MTS   We were tasked with developing a new logo for MTS Markets. Our goal was to retain and build on the integrity and status that had been achieved with the current mark, whilst being pushed to communicate the brand proposition: ‘Innovation for fixed income’.  The logo’s brand arrow is a simple representation of ‘Innovation’. The pattern is made up with the brand arrow. It is symbolic of MTS’s orderly and structured digital marketplace. These new brand tools can be flexed in multiple ways to communicate key brand messages.

MTS

We were tasked with developing a new logo for MTS Markets. Our goal was to retain and build on the integrity and status that had been achieved with the current mark, whilst being pushed to communicate the brand proposition: ‘Innovation for fixed income’.

The logo’s brand arrow is a simple representation of ‘Innovation’. The pattern is made up with the brand arrow. It is symbolic of MTS’s orderly and structured digital marketplace. These new brand tools can be flexed in multiple ways to communicate key brand messages.


Unavista-logo_V3.jpg
SOLID   SOLID was started by two brothers with a mission to make a difference in the world of FX. It is a people focused brand - building strong positive relationships with their clients.  SOLID is all about quality - Highly reliability technology along with a lean, dedicated team delivering excellent customer service. Our task was to develop a brand identity that brings to life SOLID’s core personality. We began by identifying their core brand values and then went on to develop an identity to reflect these.

SOLID

SOLID was started by two brothers with a mission to make a difference in the world of FX. It is a people focused brand - building strong positive relationships with their clients.

SOLID is all about quality - Highly reliability technology along with a lean, dedicated team delivering excellent customer service. Our task was to develop a brand identity that brings to life SOLID’s core personality. We began by identifying their core brand values and then went on to develop an identity to reflect these.

LEBA_logo_V2.jpg
TRADITION DATA   Having initially helped TraditionDATA with their re-brand - they next asked us to look into new ideas to generate engagement at the events they were attending.  Their core USP is their unique pricing model. TraditionDATA customers can now pick and choose the data they specifically need to create their own bespoke data packs.  Based on this - we pinned down the Brand Proposition as being ‘Our Data. Your way.’ Which was then brought to life at events with a completely bespoke Pick and Mix Stand.

TRADITION DATA

Having initially helped TraditionDATA with their re-brand - they next asked us to look into new ideas to generate engagement at the events they were attending.

Their core USP is their unique pricing model. TraditionDATA customers can now pick and choose the data they specifically need to create their own bespoke data packs.

Based on this - we pinned down the Brand Proposition as being ‘Our Data. Your way.’ Which was then brought to life at events with a completely bespoke Pick and Mix Stand.

Deepwell-logo_V3.jpg
ABLY   We developed a fresh new design system for Ably focusing on core day-to-day collateral including brochures, sell-sheets and online ads.

ABLY

We developed a fresh new design system for Ably focusing on core day-to-day collateral including brochures, sell-sheets and online ads.

Ably_V2.jpg
MTS-logo_V2.jpg
UNAVISTA   UNAVISTA are part of London Stock Exchange Group and need to adhere the LSEG brand guidelines. They wanted to develop a range of brochures and sell-sheets to help advise and guide. A highly visual design system was developed making use of a series of infographics - helping customers digest information quickly and easily.

UNAVISTA

UNAVISTA are part of London Stock Exchange Group and need to adhere the LSEG brand guidelines. They wanted to develop a range of brochures and sell-sheets to help advise and guide. A highly visual design system was developed making use of a series of infographics - helping customers digest information quickly and easily.

Solid-logo.jpg
LEBA   LEBA approached us asking for help with modernising their brochure wear. We developed a distinct ownable pattern and infographics reflecting the styling of their current logo.

LEBA

LEBA approached us asking for help with modernising their brochure wear. We developed a distinct ownable pattern and infographics reflecting the styling of their current logo.

Tradition-data_LOGO.jpg
DEEPWELL   DeepWell‘s goal was to deliver a product that outshines the competition, plus they aimed to do things  differently  too. They wanted a new brand that reflected this. This modern, fresh approach needed to be grounded with stability and trust. It needed to assimilate with its sector - but also differentiate and stand out from the crowd.

DEEPWELL

DeepWell‘s goal was to deliver a product that outshines the competition, plus they aimed to do things differently too. They wanted a new brand that reflected this. This modern, fresh approach needed to be grounded with stability and trust. It needed to assimilate with its sector - but also differentiate and stand out from the crowd.

Ably_logo.jpg